CORPORATE DESIGN
The individual appearance of a company, a brand or a product — the corporate design — serves on the one hand to represent the identity, and on the other hand it serves as a basis for aligning communication across all media with it.
My creative work includes: logo development, word and image trademarks, lettering, complete corporate design manuals from A to Z with all imaginable components and individual media such as business cards, letterheads, all types of business papers, annual reports and much more.
CORPORATE DESIGN
Logo design, lettering
and word-image trademarks
A brand needs a concise brand lettering as a purely typographic solution, sometimes also a symbolic logo — a so-called word-image mark.
Project ideas, events, music albums, film titles and much more also require visual, typographic meaning.
I design brand lettering, brand logos, word-image trademarks, typefaces, eye-catching headlines, book or film titles.
CORPORATE DESIGN
BUSINESS EQUIPMENT
For a professional business presence, a standard set of print products is essential right from the start: business cards, letterheads, presentation folders, notepads, signage, etc. These items are all designed in conjunction with your brand's corporate design.
CORPORATE DESIGN
CORPORATE DESIGN MANUALS
In order to anticipate all eventualities related to the appearance and usage requirements of a company or brand, all design elements and media are pre-designed in such a corporate design manual.
This serves as a guideline for optimizing corporate/brand communication in consistent images, text and sound.
